Financial Fitness Greater Austin (FFGA) is a public education and awareness campaign designed to help consumers better manage their personal finances. This is achieved through the collaboration and coordinated effort of several organizations in the Greater Austin area including businesses, financial institutions, schools, not-for-profits, government agencies and the media. These groups came together this year to stress the importance of financial literacy, inform consumers where they can get help, and provide free educational seminars and activities throughout the week. Programming is offered to all demographics and income levels and covers all facets of personal finance. Our hope is to make this an annual event for Austin, and part of a year-round initiative to keep our community financially fit.